Seven Fortunes started in this spirit of charting new territory, taking risks and doing something great. We hope we can inspire you to do something great, too. Seven fortunes stems from our love for coffee. While working our day jobs and fuelling on average coffee, we decided that it was time to pursue our passion and turn it into a reality. Instead of continuously dreaming up the perfect cup, we crafted one that you can taste, smell, and hold in your hand.
We have always been passionate about giving people an extraordinary experience. Starting from perfectly roasted single origin beans, to crafting a delicious cup of coffee.
KARIM HASSAN – FOUNDER
We’ve accomplished our goal if we can make just a small change in how you experience coffee. We were inspired to start Seven Fortunes by a man named Sufi Baba Budan (who is — simply put— a legend). Back in the 16th Century, it was pretty tough to find a good (decent) cup of coffee. So Baba Budan decided to take matters into his own hands and go on a pilgrimage to bring back coffee to enjoy and share with his family.
After traveling all the way to the Middle East, he finally found what he was looking for; a coffee plantation. He then started on his journey back home to India with 7 fertile coffee seeds which he risked his life to bring home. Through great fortune, the seeds pullulated into a flourishing coffee plantation across the world and especially around the equator.
Our vision shows a bit of our spirit, always innovating, daring, and pushing beyond limits. We know the process is the essence of Seven Fortunes that’s why we embrace mistakes, as an opportunity to deliver a better product each time. We never stop, we keep evolving.